Episode 18 | She Marketed the World’s Biggest Brands — Then Rebuilt Her Life From the Inside Out with Roisin Branch

What happens when the career you built — with all the right titles, all the right brands, and all the external success — no longer fits?

In this powerful episode, I’m joined by Roisin Branch, former Chief Marketing Officer at Fountain Life (founded by Tony Robbins and Peter Diamandis), who spent 20+ years leading marketing for iconic brands like EquinoxSoulCycle, and BLADE.

She jokes that her LinkedIn reads like a Tinder profile for marketers — but in 2021, a near-fatal accident forced her to reevaluate everything.

We talk about:

  • The signs of misalignment that high-achieving women often ignore

  • Why fear, perfectionism, and “success on paper” can keep you stuck

  • The moment she realized she was building other people’s dreams — not her own

  • How to reconnect with your intuition and purpose (including a powerful visualization exercise you can try today)

  • What to do if you feel like you’re meant for more… but aren’t sure what comes next

This one is for the woman quietly wondering, “Is this really it?”

The fog might be thick — but clarity comes through momentum. Let’s dive in.

5 Key Takeaways:

1. Success on paper doesn’t always mean alignment.

Roisin built a marketing career that looked “perfect” from the outside — but inside, she was slowly disconnecting from her purpose. A life-altering accident forced her to confront the truth: she was building someone else’s dream.

2. The signs are always there — we just learn to ignore them.

From health issues to burnout to inner restlessness, Roisin shares how the body and subconscious often signal misalignment long before we consciously acknowledge it.

3. Your intuition is a muscle — and it gets louder with use.

Learning to listen to her intuition helped Roisin rebuild her life and career from a place of inner wisdom instead of external validation.

4. High-achieving women often carry subconscious programming rooted in fear.

Roisin sees common patterns in the women she coaches — perfectionism, people-pleasing, and attaching identity to achievement — and helps them break free to lead with clarity and confidence.

5. The future-self exercise can unlock surprising clarity.

She shares a powerful “billionaire self” visualization tool that helps you connect with the version of you who already has everything — and make decisions from alignment, not fear.Connect with Lindsey:

Mentions in This Episode:

• The Big Leap by Gay Hendricks

• Aspire with Emma Grede Podcast

• The Diary of a CEO Podcast with Steven Bartlett

Connect with Roisin:

• LinkedIn

• Instagram

• YouTube

Connect with Anastasiia:

• Weekly newsletter for women in marketing: Subscribe here

• Instagram: @anastasiia_mann & LinkedIn

• Website: www.marketingyourwaypodcast.com

Thank you to our affiliate partners:

✔️ The AI Playbook my favorite resource for learning how to actually use AI tools like ChatGPT, Claude, and Relay to simplify your business and 5-10 hours every week.

✔️ Full Focus Planner — the only paper planner that’s ever helped me actually feel more in control of my time. Created by productivity expert Michael Hyatt, this planner is designed to help you set clear goals, stay focused on what matters most, and finally break free from the never-ending to-do list cycle.

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Hi, I’m Anastasiia!

Ukrainian-born, Miami-based, and someone who spent over a decade building a successful marketing career before finally building something that felt like mine.

I didn’t leave corporate on a whim. I left because I wanted creative freedom, flexible time, and a business that aligned with my life — not the other way around.

It started as a freelance gig. Then a full roster. Then a boutique real estate marketing agency. Now, it’s also this — an education platform and podcast that helps women like you transition from “stuck” to “started.”

I’m here to teach you how to build a business that fits your goals, your energy, and your version of success.

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Episode 19 |Smarter Marketing with AI & Automations: How to Streamline Workflows in Corporate, Agencies, and Freelance

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Episode 17 | No Resume Needed: Lindsey McFadden, CMO of Stretch Zone, on Leadership, Growth & Letting Your Work Speak