Episode 11 | Client Boundaries, Business Systems, and the Hard Lesson I Just Learned
Saying yes from scarcity doesn’t just cost you money — it costs you energy, boundaries, and the business you’re actually trying to build.
In this solo episode, I’m pulling back the curtain on a recent business decision that didn’t go as planned — and the hard lesson I learned about client boundaries, project-based work, and what happens when you say yes from a place of fear instead of alignment.
I’m also sharing why I couldn’t fully unplug during my family vacation, how that experience revealed major gaps in my systems, and what I’m doing now to create a business that supports both growth and rest.
If you’re navigating client work, burnout, or just tired of overdelivering and undercharging, this episode is a must-listen.
You’ll walk away with permission to course-correct, tools to build better systems, and a powerful reminder: your time and energy are not infinite — and your boundaries should reflect that.
5 Key Takeaways from This Episode
1. Saying yes from scarcity usually leads to regret.
Even seasoned business owners can fall into the trap of accepting projects or clients that don’t align, simply out of fear of losing the business.
2. Project-based clients can cost more energy than retainer ones.
Without a clear scope or consistent agreement, project work can turn into weekly emails, meetings, quoting, and unpaid admin work.
3. Resentment is a signal, not a flaw.
Feeling drained or annoyed by a client? That emotion is telling you where a boundary needs to be set or reset.
4. Systems aren’t a “nice to have” — they’re essential.
From vacation coverage to client approvals, your business needs structure to function when you’re not available 24/7.
5. Tools like Dripify can streamline your growth.
LinkedIn outreach doesn’t have to eat up your entire week. Automation (done thoughtfully) can help you find aligned clients and amazing podcast guests — without constant manual follow-up.
Mentioned in This Episode:
Join the Marketing Your Way Community
This is a space for women in marketing and creative roles to stay sharp, stay supported, and stay inspired. Whether you lead a team, run freelance projects, or work inside a brand or agency — you’re welcome here.
Inside the group, we:
Share marketing insights, campaign wins, and lessons learned
Post weekly industry news, creative trends, and AI tools worth trying
Talk about how real marketers are streamlining their work with tech
Host casual Zoom chats to ask questions, bounce ideas, and learn together
There’s no pressure to start a business or change careers. This is simply a place to connect with smart, like-minded women who get it — and share what’s really working in the world of modern marketing. Join now!
Want more behind-the-scenes?
Connect with me on Instagram or Linkedin
Loved this episode?
Share it with a fellow marketer who might need it.
Don’t miss what’s next — be sure to subscribe, leave a review on Apple Podcasts, and share this episode with someone who needs the nudge.
*This page contains an affiliate link, which means I may earn a commission if you sign up through it. I only share tools I trust and recommend.
Hi, I’m Anastasiia!
Ukrainian-born, Miami-based, and someone who spent over a decade building a successful marketing career before finally building something that felt like mine.
I didn’t leave corporate on a whim. I left because I wanted creative freedom, flexible time, and a business that aligned with my life — not the other way around.
It started as a freelance gig. Then a full roster. Then a boutique real estate marketing agency. Now, it’s also this — an education platform and podcast that helps women like you transition from “stuck” to “started.”
I’m here to teach you how to build a business that fits your goals, your energy, and your version of success.